PUBG: Battlegrounds, the PC and console model of the battle royale shooter sequence, is making a lot of money following its swap to free-to-play in January, as revealed by developer Krafton’s latest earnings report published Friday.
According to the report, on PC, gross sales had been up 61 p.c yr over yr to $82.3 million. On console, the gross sales leap was even greater, rising 124 p.c from the earlier quarter and 274 p.c yr over yr, although Krafton didn’t put a greenback determine behind these will increase. The sport additionally noticed a “nearly tripled” improve in common month-to-month lively customers from This fall 2021.
PUBG: Battlegrounds was initially a paid title when it launched on Steam in early entry in 2017, however the outsized monetary success of free-to-play battle royale shooters like Fortnite, Call of Duty: Warzone, and Apex Legends proved that the free mannequin could be fairly profitable. To provide you with an concept of simply how profitable, EA mentioned this week that Apex Legends, a sport that has been out for a little over three years, has surpassed $2 billion in lifetime web bookings. And Epic raised $144 million for Ukraine relief from simply two weeks of Fortnite proceeds.
So for Krafton, switching PUBG: Battlegrounds to free-to-play was probably a fairly straightforward determination. And the recognition of PUBG: Mobile (which is additionally free-to-play) most likely helped; Krafton says that sport, which has been downloaded more than 1 billion occasions as of March 2021, earned $307.1 million in income within the first quarter of 2022, a determine that was up 5 p.c yr over yr.