Embracer Group has launched into an acquisition spree at this time that includes Limited Run Games, Tripwire Interactive, and the IP rights to Lord of the Rings and The Hobbit. There are 5 acquisitions in whole at this time, alongside a sixth undisclosed deal for an organization in the PC and console gaming area.
The Lord of the Rings and Hobbit rights imply Embracer now has management over films, video video games, board video games, merchandising, stage productions, and even theme-park rights for the Tolkien fantasy franchises. This includes Amazon’s very huge and expensive tackle Lord of the Rings that can debut on Prime Video on September 2nd. Embracer notes that it might even discover “additional movies based on iconic characters such as Gandalf, Aragorn, Gollum, Galadriel, Eowyn and other characters from the literary works of J.R.R. Tolkien.”
Embracer is a large publishing group that recently acquired huge names like Tomb Raider, Deus Ex, and Thief, and already operates greater than 100 studios together with Borderlands developer Gearbox, Saber Interactive, and THQ Nordic.
Embracer’s addition of Limited Run Games opens the door to extra bodily video games throughout its studios and video games, as Limited Run is well-known for collector’s editions and it usually permits smaller builders to find a way to create bodily copies of their video games. Tripwire is thought for Killing Floor, Maneater, and Rising Storm. The large publishing group additionally introduced at this time the acquisition of dwelling karaoke system Singtrix and Teardown developer Tuxedo Labs.
Embracer has been quietly constructing its large publishing group, and it additionally owns comics and leisure model Dark Horse. “I am pleased to welcome an amazing group of entrepreneur-led companies to the Embracer family and to extend our portfolio with some truly remarkable IPs and franchises, including The Lord of the Rings,” says Embracer co-founder and CEO Lars Wingefors in a press release. “It is encouraging that our group has become a natural and preferred buyer of creative, growing and profitable companies within Gaming and Entertainment.”
The 5 acquisitions introduced at this time are round $577 million in whole upfront prices, and there’s even a sixth secret buy that Embracer isn’t disclosing but. “Embracer has entered into agreement to acquire another company within PC / console gaming that, for commercial reasons, is not disclosed today,” explains a financial filing. “The purchase price for this un-disclosed acquisition is in the range of being among either third or fourth largest of the transactions.”
Embracer’s buying spree comes months after its deal to purchase Square Enix’s three main Western game studios, and amid large acquisitions throughout the gaming trade. Sony acquired Destiny developer Bungie for $3.6 billion, and Take-Two spent $12.7 billion on FarmVille maker Zynga. Microsoft can also be in the course of of its giant Activision Blizzard acquisition for $68.7 billion.