eBay will purchase TCGplayer, a web-based market for trading playing cards, the corporations announced right now. The deal, value as much as $295 million, marks eBay’s newest push into the rising trading card market, which skilled an enormous increase throughout the pandemic.
TCGplayer is a preferred shopping for and promoting platform for trading card video games like Pokémon, Yu-Gi-Oh!, and Magic: The Gathering. The firm additionally gives vendor instruments and companies, together with storage and order success. In asserting the buy, eBay described trading card video games as an “attractive category” with “substantial growth.”
“This new chapter allows us to continue operating independently within eBay, while also benefiting from their decades of industry experience and resources to deepen the connection between hobbyists and their communities,” Chedy Hampson, founder and CEO of TCGplayer, says in the press launch.
eBay has rolled out a quantity of packages targeted on collectible trading playing cards in latest months main as much as its buy of TCGplayer. In May, the platform expanded its Authenticity Guarantee to include graded cards worth over $2,000 and mentioned it could accomplice with Professional Sports Authenticator, a third-party firm that inspects and grades playing cards. In June, the firm launched eBay Vault, a sprawling 31,000-square-foot, temperature-controlled facility the place patrons and sellers can retailer their graded trading playing cards.
Though trading playing cards have lengthy had an enthusiastic group that buys, trades, and resells playing cards, the pandemic put it into overdrive, overwhelming retailers and grading companies alike. The increase has died down considerably, however eBay’s acquisition of a significant competitor suggests the firm believes there’s loads of cash but to be made.